Thursday 20 August 2009

Menu folders, holers stands

It’s one of the few things that you will normally see inside a bistro, café or your favorite restaurant; a chalkboard menu that will list the offered food items for the day. The chalkboard menu is an important part of establishment as this will serve as the initial guide of the customers who will order their food items.

Chalkboard menu guides customers on what to get

In some restaurants and bars, the chalkboard menu is positioned inside the premises just before the counter in order to help the customers decide on what to order for the day. In other bistros and cafes, the chalkboard menu is often positioned near the door or even outside the door so that it will catch attention and convince passers-by and doubting customers to try out what are in store at the stores.

Simply put, the chalkboard menu is all-important equipment that can be used in any food and drink establishment. The food and drink establishment who gets the services of the chalkboard will find that doing their business will be more convenient, easy and fun.

The chalkboard menu is your traditional equipment with some issues

The chalkboard hasn’t change much for the last years. It is the same chalkboard menu that is known by business owners and consumers alike. Traditionally we see this on schools and have also been appreciated in the workplace. The chalkboard has been used as a way to impart knowledge and has been used in many meetings to drive home the point.

But it is in the food and drinks industry where the chalkboard has gained a lot of prominence and talks. It is the presence of the chalkboard menu that has helped restaurant owners gain more following and also allowed for business owners to have a sense of control when they are running their business. Now they will no longer need to answer any individual questions and queries about what is their specialty for the day. That job is now in the hands of the chalkboard menu- and all the business owner needs to do is to write his ‘Soup for the Day’ or ‘Specialty for the Day’, put the chalkboard menu in a convenient location and the orders will just flow in. But what the chalkboard menu offers are not all good things though, and there are some minor flaws and issues that help make the chalkboard menu a little in-efficient. One issue is the material used in writing on the board. Because chalk is the main material used on the chalkboard menu, there will be instances when the prints in the chalkboard can be erased easily. At times too, when ordinary chalk is used on the chalkboard menu the writing cannot be easily read from afar and this cannot serve the interest of the passers-by who may want to try out the food and drink establishment.

Time to make the shift to an upgraded chalkboard menu

The good news is that innovators in the field have worked on ways to improve the traditional chalkboard menu. A lot of add-ons and tweaks are made on the traditional chalkboard menu. And what we have right now in the market are more efficient menu boards that are efficient and complete stand-outs. The perfect example of an innovation is the field is the VisoBoard. This is a writing board that used water-based markers which means business owners can easily erase the writings on the board. And yes, the writings do stand out with LED lights for better visibility.

Dump the chalkboard porte-menu and use VisoBoard! Are you trying to make your information stand out to the crowd? VisoBoard is an excellent way to get information to your audience.

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